The Rise of AI-Powered Toys: From China to the U.S. Market

2025-10-07 · MIT Tech Review AI · Original

In recent years, a revolutionary trend has emerged in the toy industry, where traditional stuffed animals and dolls are getting a high-tech upgrade. These AI-enhanced toys, equipped with chatbots and voice assistants, are capturing the hearts of children across the globe. Initially gaining immense popularity in China, a recent report from the Shenzhen Toy Industry Association and JD.com highlights a booming market for these interactive playthings. Now, American retailers are starting to embrace this innovative wave, introducing AI toys that can engage in conversations and respond to children's questions. This transformation not only enhances playtime but also encourages learning and development in young minds. As parents seek toys that provide entertainment and educational value, the demand for AI toys in the U.S. is set to rise. With the fusion of technology and play, the landscape of childhood entertainment is evolving, making way for a new generation of smart companions that can talk back and keep kids engaged.